Discover the hard-won lessons every 7-figure founder learns about cash flow, and how to protect profit, plan ahead, and stop running out of money.

But here’s the truth: profit isn’t a dirty word. It’s power. It’s freedom. It’s the foundation that allows women to lead, grow, and create lasting impact. And it’s time we reclaim it.

You can bring in a million dollars a year and still be broke if your expenses are swallowing every dollar. That’s the difference between looking successful and actually being financially secure. In this post, we’re breaking down why focusing on profit — not revenue — is the smartest, most sustainable way to run and grow your business.

Financial feminism isn’t a social media movement or a passing trend, it’s a full-scale power shift, and it’s rewriting the future of business, investing, and leadership.

Profit is the lifeblood of any successful business. Whether you’re just starting out or scaling to seven figures, understanding the key factors that influence your bottom line is critical. These factors, known as profit drivers, determine how much money you make, how sustainable your business is, and how fast you can grow.

Pricing is one of the most crucial decisions you’ll make as a business owner. Yet, it’s often one of the most misunderstood and overlooked aspects of running a profitable business. Many entrepreneurs, especially women, struggle with setting prices that reflect the true value of their offers. They worry about being “too expensive” or alienating potential customers. However, underpricing your services or products can sabotage your business, leaving you working harder for less while jeopardizing your financial future.

Proper financial management isn’t just a mundane necessity; it’s the secret weapon that separates businesses that thrive from those that merely survive. If you're looking to make more money in your business, mastering your finances is not optional—it's essential.

Cash flow is often called the lifeblood of a business—and for good reason. Without adequate cash flow, even profitable businesses can struggle to survive. That’s why you need a cash flow calculator. Managing your cash flow effectively ensures you have enough liquidity to cover expenses, invest in growth opportunities, and weather unforeseen challenges.

Yes, your small business needs a budget. Running a small business is an exciting venture filled with opportunities, creativity, and the possibility of financial freedom. However, no matter how innovative your business idea is or how much passion you pour into it, the key to long-term success lies in one simple tool: a budget.

This disparity inspired the creation of Cash Confident: An Entrepreneur’s Guide to Creating a Profitable Business, a comprehensive guide for women entrepreneurs who are ready to take control of their finances and build sustainable, profitable businesses.

This book doesn’t just tell you how to manage your money—it empowers you to transform your relationship with it.

Financial forecasting is one of the most critical tools in a business owner's arsenal, yet it often goes underutilized. Many entrepreneurs focus on the here and now—managing day-to-day operations, chasing sales, and putting out fires—without taking the time to look ahead. However, failing to forecast is like driving blindfolded: it leaves you unprepared for roadblocks and opportunities alike.

When it comes to financials, having the expertise of a small business accountant can be a game-changer.

Fractional CFOs for business startups bring seasoned financial expertise at a fraction of the cost, working on a part-time or contract basis to deliver crucial financial insights and strategies for growth.

Managing cash flow is one of the most critical aspects of running a business and a cash flow projection template will help you manage your cash flow. Without a solid understanding of your cash inflows and outflows, you might find yourself in unexpected financial trouble, even if your business is generating revenue.

Do you believe that money is a scarce resource and difficult to attain, no matter how hard you work? It’s possible that you have developed a negative money mindset. Fortunately, you can change your mindset with the help of money mindset affirmations. These powerful statements can help reprogram your subconscious mind and replace negative beliefs with positive ones, providing you with the foundation for a successful and abundant financial life.

As a business owner, you have many responsibilities. There are many things that you must balance to keep your company thriving. Financial stability is a must, but so is the well-being of your employees. After all, a happy workforce makes for a better company.

Proper money management in business is key to the success and longevity of your business. Many business owners start a business through the passion that they feel about offering their product or service to their clients, but they don’t know how to manage their business finances. Their focus is on messaging, branding, and marketing to get those sales coming in.

Being a business owner can be rewarding, but it’s not without challenges. One of the biggest struggles for entrepreneurs is managing their finances. It can be challenging to balance reinvesting in your business and ensuring you’re paying yourself a fair salary. That’s why developing a healthy money mindset is so important for business owners. You can build a more prosperous business by focusing on abundance rather than scarcity.

Running your small business is an exciting venture, but it definitely comes with challenges. Among the most critical aspects of running a successful business is effective financial planning. Yet, many small business owners either overlook this step or underestimate its importance, which can lead to severe financial strain or even failure. In this blog post, we’ll explore what small business financial planning is and why it’s essential for the success and sustainability of your business.